The Marketing Strategist for Brand & Content is a liaison between the marketing team and sales/product partners. Work is 40% strategic, 60% transactional. The MS develops and maintains strong relationships with partners, understanding their needs, objectives & expectations. The MS works with internal teams (creative, media, digital) to develop campaign concepts, strategies, tactics and timelines. The MS defines key brand messages for content, creating and communicating a content value proposition. The MS develops and oversees the execution of campaigns, ensuring they are delivered on brand, on time, on budget and meet stated goals and objectives. The MS tracks and analyzes performance using various metrics and analytics tools and uses data-driven insights to optimize current and future strategies. The MS stays informed about industry trends, market developments and competitor activities. The MS negotiates contracts and agreements with vendors and manages the administrative aspect of the work including contract renewals and billing.
"This position is eligible to work onsite, remote, hybrid (9 or more days a month onsite) in accordance with our Telecommuting Policy. Applicants must reside in Kansas or Missouri or be willing to relocate as a condition of employment."
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