Regional Marketing Specialist - Brazil
Cyberark

Newton, Massachusetts

This job has expired.


Company Description

About CyberArk:
CyberArk (NASDAQ: CYBR), is the global leader in Identity Security. Centered on privileged access management, CyberArk provides the most comprehensive security offering for any identity - human or machine - across business applications, distributed workforces, hybrid cloud workloads and throughout the DevOps lifecycle. The world's leading organizations trust CyberArk to help secure their most critical assets. To learn more about CyberArk, visit our CyberArk blogs or follow us on Twitter, LinkedIn or Facebook.

Job Description

CyberArk is looking for a dynamic, innovative and driven Marketing Specialist in Brazil to join our growing LATAM team. In this role, you will execute and support the marketing programs and tactics across Brazil, working closely with the Senior Marketing Manager in the region, global marketing & demand center and across the key stakeholders of sales, sales development reps and channel partners. This role will collaborate across the different functions supporting the goal to drive CyberArk's mindshare, increase market share with new logos & wallet share with cross-sell and to scale through channel across the specific sub region.

Responsibilities:

  • Support execution of global & sub-regional campaigns relevant to specific target audience in Brazil through various communication channels and tools.
  • Organize events and associated campaigns such as webinars, user groups, in-person events, workshops, and tradeshows.
  • Collaborate with channel team to support key regional partners and drive co-marketing activities.
  • Partner closely with SDR to ensure lead handoff and follow up.
  • Plan and develop localized content for marketing campaigns, activities and events - internal and external - including social media posts, email, brochures, newsletters, and merchandise.
  • Co-ordinate requirements for promotional material and support localized & market-relevant copywriting, artwork, and content for events and digital media.
  • Social Media Engagement - Plan and implement social media campaigns and post marketing updates through social channels, aligned with global guidelines.
  • Manage the sub-regional marketing budget, ensuring resource allocation & prioritization to achieve campaign and demand gen goals.
#LI-IR1

Qualifications

  • 3-5 years' experience, in B2B environment/ SaaS/Cloud/Cybersecurity technology preferred
  • Experience in planning and executing marketing demand generation programs to deliver measurable business results
  • Experience with marketing automation systems and campaign data reporting systems is a plus
  • Positive, can-do attitude, and great communication skills to work with cross functional stakeholders across Marketing & Sales
  • Ability to prioritize and manage numerous projects simultaneously
  • Strong planning, execution and project management skills
  • Experience in partner marketing and channel go-to-market is a plus
  • Portuguese speaking required. English language a plus. Preferred location is Sao Paulo

Additional Information

CyberArk is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, disability, or protected Veteran status.


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