Senior Manager Retail & Shopper Analytics
Hanes Brands

Overview

HanesBrands (NYSE: HBI) makes everyday apparel that is known and loved by consumers around the world for comfort, quality and value. Among the company's iconic brands are Hanes, the leading basic apparel brand in the United States; Bonds, which is setting new standards for design and sustainability; Maidenform, America's number one shapewear brand; and Bali, America's number one bra brand. HBI employs 48,000 associates in 29 countries and has built a strong reputation for workplace quality and ethical business practices. The company, a longtime leader in sustainability, has set aggressive 2030 goals to improve the lives of people, protect the planet and produce sustainable products.This position is eligible for remote work in the US.

Are you a strategic leader who loves leveraging data to drive impactful business decisions? Do you have a passion for retail and the ability to turn complex data into actionable insights? If you're a leader with deep analytical expertise and a vision for using data to shape business strategy, we want you to join our team!

Lead with Impact as the Senior Manager, Retail & Shopper Analytics

At Hanesbrands Inc., we are redefining the business analytics in the apparel industry, and data is at the core of everything we do. As the Senior Manager, - Retail & Shopper Analytics, you will lead a team of talented analysts and work at the intersection of data, strategy, and retail sales. Reporting to the Director of Business Analytics, you will play a pivotal role in guiding our company's shopper & retail strategies by translating data into meaningful insights that drive sales, channel strategy, merchandizing, and enhance partnership with our retail partners.

Why Join Us?

At HBI, we are passionate about leveraging data to drive meaningful business results. As theSenior Manager of Business Analytics - Retail & Shopper,you'll have the unique opportunity to lead a dynamic team, collaborate with cross-functional partners, and make a tangible impact on our company's growth, efficiency, and profitability. If you're a data-driven leader who thrives on solving complex business challenges, this is the role for you.

What you'll accomplish?

Senior Manager, Business Analytics - Retail & Shopper is responsible for leading business analytic work supporting our sales teams and major retail partners. Overseeing a team of business analysts and collaborating cross-functionally with various departments, this individual will identify, articulate, and shape sales strategies, drive business performance and sales growth via effective data storytelling. Key deliverables include opportunity assessment, sales strategy development as part of a category blueprint, shopper insights, and assortment recommendations.

What you'll do?

• Strategic Business Partner:Gain a deep understanding of HBI's strategies, objectives, and competitive landscape; partnering with teams across marketing, sales, product, finance, and supply chain to leverage analytics that drive measurable business outcomes.
• Inspiring Team Leadership:Build, mentor, and lead a high-performing team of business analysts; fostering a culture of innovation and analytics excellence to deliver actionable insights for sales and retail partners.
• Data-Driven Growth Strategy:Collaborate with senior leadership to identify business challenges and growth opportunities; proactively develop solutions that drive growth, efficiency, and profitability.
• Insightful Data Analysis:Analyze complex data from multiple sources to reveal trends and drive value for shoppers, retail partners, and HBI.
• Collaborative Innovation:Work closely with cross-functional stakeholders to uncover growth opportunities in innovation, assortment, merchandising, and promotional programs.
• Exceptional Communication:Empower your team to master the art of data storytelling; translating complex analytical findings into compelling insights that resonate across all levels of the organization.
• Continuous Learning:Stay ahead of industry trends, best practices, and emerging technologies to ensure our analytics capabilities remain cutting-edge.

What you'll need?

Education & Experience:

• Bachelor's degree in business or related field with 10+ years of relevant experience (Master's degree preferred).
• 4+ yearsof equivalent work experience can substitute for a bachelor's degree.

Key Skills & Qualifications:

• Proven track record in category management, sales analysis, or sales planning with 8+ years of experience leading teams.
• Experience with syndicated data such as IRI (Circana), Nielsen, as well as customer-provided point of sale (POS) data.
• Exceptional ability to create compelling data narratives and visuals that inspire action and resonate with diverse audiences.
• Proven ability to drive insights across a commercial organization.
• Strategic thinker with the ability to translate complex data into actionable strategies.
• Exceptional interpersonal and leadership skills with a passion for team development.
• Proficiency in SQL and data visualization tools (Tableau, Power BI) is a strong plus.
• Experience working with Target and Roundel is a strong plus.

What Sets You Apart?

• Results-driven with a relentless focus on driving business impact through data.
• Passion for fostering collaboration and building strong relationships across teams.
• Adaptability and a commitment to continuous learning in a fast-paced environment.

Core Competencies

• Data Fluency
• Written/verbal communication and listening
• Strong interpersonal and relationship skills
• Teamwork and collaboration
• Results orientation
• Adaptability

Core Values

Play to Win - We expect to win, working together to drive results. We push ourselves to simplify and innovate. When we fail, learn from it. We will break with the past when necessary to move forward.

Act Like Owners - We take action. We build relationships across functions so we can see the company holistically and seek out opportunities for improvement. We're willing to sacrifice in one area if that leads to our overall success.

Do What's Right - We behave ethically. We are transparent. We share information about the factors influencing our actions. Our behavior aligns with our values. Our products make the world a better place.

Create Opportunity for All - With success comes opportunity. Everyone is respected and included. We provide opportunities for all associates to reach their Full Potential.

This position requires full COVID-19 vaccination. Applicants may request exemption from the vaccine requirement for medical or religious reasons by contacting HBI_TA@hanes.com.

To qualify, applicants must be legally authorized to work in the United States and should not require now, or in the future, sponsorship for employment visa status.

EOE/AA: Minorities/Females/Veterans/Disabled.

Applicants requiring reasonable accommodation for any part of the application and hiring process should contact us directly by:

Telephone: 877.999.5553

Email: HBI_TA@hanes.com.

Nearest Major Market: Winston-Salem
Job Segment: Fashion Merchandising, Supply Chain Manager, Data Analyst, Supply Chain, Apparel, Fashion, Operations, Data

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